Design & brand adaptation

A brand that works on screen needs adjusting to work on board. Colour, line weight and placement behave differently once printed on paper and folded.

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What we do

Place logo and graphics on the dieline with correct clearance from creases and edges.
Adapt colour to the chosen board and print method.
Propose where foil, emboss and spot UV add the most.
Deliver print-ready files with correct bleed and separations.

Colour and material

The same colour value looks different on coated and uncoated paper. Uncoated absorbs ink and mutes saturation; coated gives deeper tones. Where an exact brand colour is required, a Pantone spot colour is used instead of CMYK. The final result is always approved against a physical proof.

Simple artwork and adaptation

If you do not have finished artwork, we can help with simpler graphics: cleaning up a logo, setting type, building a pattern or adapting existing artwork to new formats. More extensive brand work we refer to your agency, and we are happy to work directly with them.

Artwork and approval

Logo in vector format (AI, EPS, PDF or SVG).
Colour references in Pantone or CMYK.
High-resolution images if they are to be printed.
Written approval of the print file before production starts.

Material, structure and finish in detail

We review board quality, thickness, fit, print technique and finishing with you and turn it into a specification a supplier can produce against.

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FAQ

Frequently asked questions

Can you work with our agency?: Yes. We provide dielines and technical conditions and review the agency's files before production.
What if our logo only exists as an image?: We can vectorise it so it stays sharp in print, foil and emboss.
Can we see it before production?: Yes, through a digital mockup and then a physical sample where finish and material are judged for real.
How exact will the colour be?: Close, but small variations between materials and print runs always occur and are approved at the sample stage.

Consultation & adviceMost expensive mistakes in packaging projects are made before anything is ordered: the wrong format, the wrong material or a volume that does not suit the production method. Advice exists to avoid exactly that.Read more PrintPrint method follows volume and material; finishing follows the impression the packaging should give. The right combination matters more than more colours.Read more AI toolThe tool creates an illustration of how packaging could look. It is a basis for discussion, not a production file: dimensions, material and print are decided in the next step together with us.Read more Premium boxesRigid board wrapped in printed paper gives the heavy, precise feel associated with premium. We build the box around your product and specify material, finish and inserts before production starts.Read more

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Tell us briefly about your project. We normally reply within one business day with suggestions, a price range and next steps.